Author Archives for greenstarmarketing
March 20, 2026 8:00 am Published by greenstarmarketing Running a small business means relying on technology for nearly every part of how the business operates, from communicating with customers to managing data, supporting employees, and keeping systems secure. As a company grows, those needs become more complex, especially for small business owners balancing limited resources, budget constraints, and long-term business goals. This article [...]
March 13, 2026 8:00 am Published by greenstarmarketing Disaster recovery is a must for organizations that depend on technology to run daily business operations. Today, the urgency of disaster recovery planning is greater than ever because of evolving threats like cyberattacks and other challenges businesses face in maintaining operational resilience. When an IT disaster disrupts your infrastructure, impacts your data center, or affects [...]
January 29, 2026 8:00 am Published by greenstarmarketing One thing’s for sure: hybrid work changed everything. Teams are split between home, office, and job sites. Customers expect fast answers on every channel. Yet many businesses are still trying to keep up with an old mix of desk phones, email, and a few random chat apps. The result is familiar: Missed calls and voicemails [...]
August 5, 2025 9:00 am Published by greenstarmarketing Phones are still the front line of customer service. They’re the first stop for quick questions, full-blown meltdowns, and everything between. The problem? Most business phone systems can’t keep pace with today’s tap-to-chat, same-day-everything world. Menus drag. Voicemails pile up. And that single, all-knowing receptionist at the helm? They’re incredible but not superhuman. They have [...]
August 2, 2024 8:30 am Published by greenstarmarketing Would you be shocked to find out that the speed of your internet connection isn’t the reason your VoIP connection is quality or not? According to the FCC, for a VoIP call, you need a minimum speed of 0.5Mbps, not a substantial initial need at first glance. It’s when you start adding every office activity [...]
July 29, 2024 8:30 pm Published by greenstarmarketing It can be tempting to think that, in the world of Zoom and Slack, the humble phone system doesn’t matter anymore. But that’s not the case. Having the right phone system is integral to the future of work. We’re going to show you why. It Supports the Flexible Work Employees Crave When it comes to [...]
July 22, 2024 8:00 am Published by greenstarmarketing Are you wondering if text-enabling your business is worth the investment, or if it can really increase your sales? Well, wonder no more. In this blog, we will show you how SMS business solutions can improve your revenue and benefit your customers simultaneously. First, Why SMS? Because texting (which uses both SMS and MMS formats) [...]
June 14, 2024 8:00 am Published by greenstarmarketing AI is a fast-growing technology that is being integrated into a variety of businesses. The AI market size is expected to be $407 billion by 2027. You may already use products that have AI features shoe-horned in. But as time goes on and technology improves, those AI features are getting better. Is there a place [...]
May 30, 2024 8:00 pm Published by greenstarmarketing A human touch, especially empathy, is crucial during interactions with clients. The lack of compassion or understanding can make or break a business relationship, something customers care about far more in today’s digital business landscape. A recent article from Forbes backs up this claim: 96 percent of customers will leave you for a bad customer [...]
May 21, 2024 8:00 pm Published by greenstarmarketing Forget One-Size-Fits-All; Your Iowa-Based Business is Unique The idea of OSFA sounds excellent, but it just doesn’t work in practice. Flex-fit or elastic-style hats are the perfect example. The first time you wear one, you realize it’s not as comfortable as you thought it would be. It wrinkles in the wrong areas, and soon, you [...]